Northwest College

Brand Visuals

Unacceptable Logo Use

The following practices should be avoided when using the logo.

The proportions of the art and type elements should not be modified. Any change in size must be done proportionally: Color applications should not be changed or modified: The logo should not be represented in a single color other than white or black on a colored background:
The logo should not be distorted, stretched, squeezed or modified. Any change in size must be done proportionally:
Logo typefaces should not be changed:
Elements of the logo should not be rearranged, altered or removed:
The logo should not be tilted: Do not add any other text elements with the logo: Do not add other graphic elements to the logo:
Do not place the logo over the busy area within a photograph: Do not place the logo over a busy graphic pattern: Do not use a heavy drop shadow or any sort of emboss effect on the logo: